RUSH CANADA NEWS

Rush Soccer Unveils Apex Uniform Line with Carvana as New Front Jersey Sponsor

[New York, NY, January 11, 2025]

In collaboration with Capelli Sport, Rush Soccer proudly announces the launch of its new ‘Apex’ uniform line for the 2025-27 seasons. The Apex uniform line will feature Carvana, the innovative online auto retailer, as the front jersey sponsor.

For the first time in its history, Rush Soccer will offer long-sleeved versions of both the home and away jerseys. These limited-edition long-sleeve jerseys will be available on a first-come, first-serve basis.

Justin Miller, CEO of Rush Soccer, comments on the launch: “Our partnership with Carvana and the rollout of a long-sleeve uniform signal something bigger: a commitment to being a bold, forward-thinking soccer organization. Looking good on the field isn’t just about style—it’s about confidence—and this collection delivers both.”

The Apex line introduces designs that capture the essence of Rush Soccer’s commitment to player development and the sport’s vibrant spirit. The home jerseys in Rush blue, feature a triangular gradient pattern that symbolizes the player pyramid, embodying the growth and progression of our athletes. The white away jerseys are highlighted by a gray abstract geometric pattern of connecting lines and paths, symbolizing the unique journey every player takes through their development. The entire collection pays homage to one of Rush Soccer’s core principles, guiding players toward the Apex of their game.

Rush Canada will begin to wear these new uniforms near the end of 2025

By Rob Stirling February 10, 2026
GRASSROOTS UPDATED STANDARDS are now active. The Canada Soccer Grassroots Standards have been designed to create the best possible learning and development environment for young players in Canada. First introduced in 2020, the Grassroots Standards are based on Sport for Life’s Long-term Athlete Development (2007) and Canada Soccer’s Long-term Player Development (2008) as well as global best practice while considering the realities of Canadian soccer and will become mandatory for all member organizations (clubs, academies, districts/regions, leagues) in Canada in advance of the 2026 playing season. In Canada, our goal is to cultivate an atmosphere conducive to as many Canadians as possible developing a passion for the ball, being skillful, with the ability to adapt and find solutions to soccer problems. To develop skillful players who are comfortable with the ball and have the technical proficiency and tactical understanding to solve soccer problems, it is essential that young players interact with the ball as often as possible by fostering an environment that maximizes one-on-one encounters, quick decision making, and final acts (goals, shots, crosses). Given the uniqueness of our country, where geography, climate, and infrastructure can be vastly different from one region to the next, it may not always be possible to implement the Grassroots Standards in their entirety. Recognizing this reality, member organizations may apply for special dispensation through their Provincial/Territorial Member Association by providing supporting rationale and an action plan to achieve the standard (if applicable) if they are not able to meet all required standards. This approach allows for some flexibility to account for the different environments and contexts in which soccer is played, while setting a standardized national direction for grassroots soccer in Canada. As adults, it is our responsibility to ensure that all children can enjoy soccer in a safe, fun, accessible, inclusive, and developmentally appropriate environment. The Grassroots Standards are structured around a set of guiding principles for grassroots soccer in Canada. GUIDING PRINCIPLES: Grassroots Programs should be appropriately structured for the age and stage of the participating players and allow for the opportunity for multi-sport participation, activity sampling, and life balance. Grassroots Matches should be played on fields, with goals and balls, and following a match day format that is developmentally appropriate for the participating players. Coaches have the greatest impact on the experience of players and every child deserves a properly qualified coach. Children register to play soccer, not to watch others play or spend time traveling. Teams should strive for fair playing time and limit travel time as much as possible. Talent Identification and selection should be delayed as long as possible to provide as many players as possible with the best training environment available. Match results should not be the focus of grassroots soccer as this restricts player development and negatively impacts the player experience. At Rush Canada we have embraced the guidelines and have structured our programs accordingly. Feel free to contact us for more information at info@rushcanada.com.
By Rob Stirling February 10, 2026
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